In the aftermath of the tragic earthquake that has devastated Haiti, the world has risen to the call and responded with aid. Governments across the globe have sent money, doctors, medical supplies, food, water, and military personnel. Private citizens have also rallied, donating to this absolutely necessary cause. CNN quotes the Red Cross as estimating that three million Haitians, about one third of the nation’s population, “were affected by the quake.” Even a casual glance at the news conveys the severity of this disaster. Haunting images of the dead, the displaced, and the destitute fill our papers and our television screens. This suffering spurs us into action.
A recent post on this blog advocated exercising significant caution when dealing with so-called “premium text messaging” and provided examples of how uncontrollable and expensive these premium texts can sometimes be. Well, as a fair balance, here’s an example of a terrific type of premium text messaging that allows us to help Haitian earthquake victims. Just text “Haiti” to 90999 to make a $10 donation that will be charged through your cell phone bill. Thus far, the texting campaign has generated in excess of $20 million in donations, a record-breaking amount for charitable premium text messages but nowhere near enough to adequately help the Haitian people. There is more work to be done, and more lives to be saved. Text 90999 to make your difference.
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